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 The right signage installations can have a real impact on your company’s name recognition within your local community. Houston custom signs can be used to reinforce your company’s branding efforts and promote your products and services effectively. In some cases, sidewalk signs can actually bring in more traffic than larger outdoor signs. Here are some of the most important advantages of sidewalk signs for your Houston business.

Portability

Most sidewalk signs are designed specifically to be portable. This can allow you to create custom Houston outdoor signage solutions that can be stored indoors when your retail store or business is closed for the evening. These signs can also be moved to suit the needs of your customers and your business. This added flexibility makes sidewalk signs a popular choice among companies in our area and can help you avoid damage to your signs during inclement weather or during hours when your retail location is closed.

Flexibility

Depending on the configuration of your sidewalk sign, you may be able to change the message or update prices easily. This can help you to manage changes in the marketplace while reaching local customers more effectively. By opting for sidewalk signs, you can often keep customers informed of sales, promotions and many other activities that could attract traffic to your business and increase your sales and profitability. If your business has annual holiday sales or other regularly scheduled events, you can even create sidewalk signs that can be used year after year to let your customers know that these promotional events are underway. When the sale concludes, you can simply store these compact signs away for reuse next year.

Affordability

Sidewalk signs are among the most cost-effective marketing solutions offered by Houston sign companies. This can allow you to purchase multiple signs for the same cost of one larger sign. Especially in areas that see a good deal of foot traffic and for restaurants with ever-changing daily specials, investing in sidewalk signs can attract positive attention without representing a major financial investment. This can help your business stand out from the crowd in the competitive marketplace.

At 4D Signworx, we specialize in providing your company with the right solutions for all your signage needs. We can design and create LED lighting for maximum visibility and optimal flexibility, allowing you to enjoy the benefits of improved name recognition and increased traffic to your brick-and-mortar locations. We serve the entire Houston area with the best selection and the most affordable options for your business signage needs. Call us today at 713-984-2010 to get a quote from our team of expert technicians. We can help you achieve a higher degree of success in today’s highly competitive retail marketplace with Houston custom signs.